Welcome to AllFace & Co!

I’m Sparkle- founder, lead artist, and permanent makeup specialist here at AllFace & Co. With over three years of hands-on experience in permanent makeup and professional training in both cosmetology and esthetics, I’ve built this business around one core mission: to help you feel effortlessly beautiful, every day.

At AllFace & Co, I specialize in brow microshading, lip blushing, and permanent eyeliner- modern, natural-looking enhancements that highlight your features without the daily effort. Every service is personalized to your face, your skin tone, and your lifestyle, ensuring results that feel like you, just elevated.

Before I opened AllFace & Co, I spent over a decade in the beauty industry. I started in weddings- managing a talented team of hair and makeup artists- then went on to work with iconic brands like Bobbi Brown Cosmetics, MAC, and Sephora. That experience taught me how to bring both artistry and intention to every appointment.

What truly sets us apart? Inclusivity. AllFace & Co was named with purpose- because here, all faces are welcome. I proudly serve a diverse range of clients in Fredericksburg, VA, and surrounding areas, creating a space that celebrates every skin tone, background, and walk of life.

As a single mom of two, I understand how hard it can be to carve out time for yourself. That’s why I created Mommy Mondays- a monthly initiative offering free services to local moms, because you deserve to feel confident, seen, and taken care of.

Thank you for being here. Whether you’re considering your first permanent makeup service or you’re a returning client, I’m honored to be part of your beauty journey.demands. That’s why I’m dedicated to giving moms the freedom to feel beautiful—whether through our permanent makeup services or initiatives like Mommy Mondays, where we offer complimentary services to mothers.

Thank you for trusting me with your beauty journey. I look forward to working with you!